Efficient technology can only deliver meaningful carbon reductions when people use it differently.

Technology is only part of the answer

Hardware and software will not automatically cut emissions if customers, employees and suppliers continue with the same habits and processes.

Behavioural approaches

The consultancy combined ICT and energy expertise with social marketing and behavioural economics to understand why people act as they do and how practical interventions can encourage different choices.

From tools to outcomes

A successful low-carbon strategy needs both technical capability and a realistic plan for adoption, incentives, communication and everyday behaviour.